Business English

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There is almost no argument that the English language has become the international language for communication around the globe. When we specifically examine the workings of the world of business, we see that it too, is becoming globalized, as corporations and business ventures are constantly striving to expand and break through into global markets and dispersing company centers worldwide.

Who doesn’t use e-mail these days? Electronic mail is an integral part of the 21st century communication. Believe it or not, the average office worker receives 60-200 e-mail messages per day, and it is estimated that over 7 trillion e-mails were sent last year! Between this high volume of e-mail communication and the faster pace we work at these days, it’s worthwhile to learn how to have effective e-mail communication.

Online, where content is king, it is somewhat surprising to discover that many websites are replete with spelling and English grammar errors. This situation may be due to the nature of the Internet as a publishing medium, where texts are published as soon as they are written, with little or no proofreading. However, this is no excuse - English errors on websites are bad for business, both in terms of the customer experience of the website, and the relevancy ranking of the page on Google. Let's consider this further, and look at some simple tips for checking your web content for errors.

Writing a press release for a product is a necessary skill if you are a copywriter or marcom manager. It is important to consider how to approach the writing of a press release, as the writing style is significantly different from most marketing copy. A press release does not sell a product, but announces its availability and provides relevant background information that is of interest. The goal is to have your press release attract a reporter who sees a good story in it. It must be written in a style that will be appealing for press reporters and editors.

Writing has always been an essential part of doing business, as any proposal, agreement or contract must always be given in writing so as to make it formal and valid, in the name of both proper business conduct and for legal purposes. It is a well-known fact that the best work opportunities are reserved for candidates with the best Business English skills, of which writing is increasingly important.

The image of your business is probably the most vital component of its success. These days, business emails are an important platform for projecting that image. In a previous post we gave 5 tips for writing better business emails. Here, based on readers' feedback, we are going to look at writing a business email with the aid of WhiteSmoke.

For an advertisement to be effective, it should be able to catch the readers’ attention, keep them curious for more, and lead them to buy the advertised product. You can write effective ads by following these five short tips.

Business writing requires a different approach to structure and style than other types of correspondence. Whether you are writing cover letters; advertisements, brochures, client correspondence, or sales reports, following positive business writing techniques will enhance your documents. These techniques will create clear and to-the-point material over a wide range of scenarios.

Nowadays, people exchange business emails more than they do business letters. However, writing business emails leaves room for some questions. For example, should you write in a formal business tone or in a casual tone? If you want to know how to write better business emails, then read these five tips.

The strength of a business presentation depends a lot on how it is written. If you want to know how to write a business presentation that sells, then read these four tips.

The purpose of the resume or curriculum vitae (CV) is to get potential employers to notice you. With the number of applications that employers receive, you need to make your resume stand out among the rest. Check out these five tips on how to do this.

When writing a sales pitch, your objective is to close a sale. So how do you write the perfect sales pitch that will accomplish this goal? The following are five simple tips.

Are you an ESL student struggling with the use of the comma? Aside from learning through ESL software, you can also keep in mind these four simple tips on how to use the comma. The following enumerates the four most basic functions of a comma in a sentence.

Writing excellent business documents is imperative for any working professional, especially a businessman or businesswoman. A poorly written business document will immediately convey a negative impression about the person who wrote it or the company for which it is written. So how does one write business documents effectively? Check out these five easy steps.

Writing questions for an interview can be tricky. It is important that you know the right questions to ask and how to ask them. Structuring of the interview questions is also important. The following are five simple tips to help you write interview questions.

Sending an email has become a preferred method of contact for most people today. When so many are multi-tasking and have little time to sit down with the telephone, it can be a real time saver to jot down a message and send it over the internet.